Friday, May 20, 2005

Google Adsense for Feeds

Christian Cantrell, the product mananger for developer relations at Macromedia who also runs Coldfusion Blog, points out that Google is expertimenting with placing ads in feeds.

Google AdSense is now offering authors of syndicated content a way to monetize their feeds through the new AdSense for Feeds program (in beta, of course). So if you use an aggregator to help you get away from the clutter of internet advertising, sorry, but you'll have to think of something else.
If you plan to use AdSense for Feeds perhaps you should read their suggested best practices:
  1. Syndicate the full text of your articles
  2. Don’t include more than one ad unit per article
  3. Place the ad unit at the end of articles
  4. Include terms and conditions on the use of your feeds
Losing ad revenue through aggregators such as MNXA, newsgator, SharpReader and others has always been a concern. Aggregators and news readers for awhile appeared to be the "browser" of the future. If most readers chose a method of viewing content that denied the publisher necessary ad revenue we could potentially see publishers start to vanish so to Adsense we once again give thanks!

Spy Journal describes RSS and how to add a feed to your blog.
djuggler's personal blog is Reality Me and consults as Superior Internet Designs